So far, we have discussed link-building strategies for most of the prominent large-scale business industries and even for startup sites.
Though the techniques might sometimes differ, one thing is common!
We focused on natural backlink acquisition every time we talked about link-building because, in the past few years, the search engine guidelines have evolved drastically.
Now, it does not allow us to pay for backlinks anymore because it instantly penalizes those sites involved in an unethical link-building process.
More than anything else, the search engine now prioritizes user experience. And anything that is misleading for them or manipulates the website rankings in some way or another, the search engine unindexes it, almost immediately.
So?
How can we make our websites rank then?
Well, through organic link building only.
Hello, everyone!
Welcome to today’s blog, where we will be discussing the concept of organic link-building, its process, importance, benefits, challenges, some natural link building techniques for faster backlink acquisition, and a lot more.
So, stay tuned with us till the end.
What is Organic Link Building?
Simply speaking, the search engine only features those websites at the top of the SERPs that offer genuine value to their users.
The same goes for link-building.
It likes to index only those websites that attract backlinks naturally from the top-ranking industry resources.
Now, we know all the questions arriving in your mind.
✔️How to attract backlinks naturally?
✔️What is natural backlink acquisition?
✔️Is natural and organic link-building the same thing?
✔️What is natural/organic link building?
✔️What does an organic backlink look like?
✔️Is it possible to acquire organic backlinks?
But don’t worry!
We will be discussing organic link-building in detail right here.
Organic Link Building: What Does It Mean?
It refers to the process of acquiring backlinks naturally from other websites or resources.
You do not pay for the links or exchange backlinks.
Simply, you earn the backlinks from a credible source naturally.
That is why the process is also known as natural link-building.
Now comes the biggest question!
What Makes A Backlink Organic?
Though the perception might differ slightly, most of the site owners agree that the backlinks that are organic or naturally acquired should:
✅Align with the latest search engine guidelines
✅Focus on providing genuine user value
✅Be relevant to each other (the linked and the linking webpage/website
✅Not be purchased from any sources
✅Not be acquired by link exchange
✅Not be an AI-built or an automated tool-generated
The concept of organic backlinks might vary from person to person.
However, organic link-building is only possible when you acquire backlinks from multiple resources instead of targeting one particular site for link acquisition.
| Acquiring thousands of backlinks from a single referring domain is not just ineffective, but is also considered unethical. |
The best way to build organic backlinks for your website is to target multiple high-authority sites within your industry. This will help you build a diverse backlink profile, leading to improved trust with the search engine and enhanced site credibility.
The Benefits of Organic Link Building
To maintain the top rankings on the search engine, you must adhere to the strict Google guidelines when it comes to link-building.
Organic link-building not only helps you build trust with the search engine and your target audience but also helps you maintain the ranking position on the SERPs for longer.
Improved SEO
Organically acquired backlinks from the top-ranking industry sources improve your site’s online visibility. It tells the search engine that your site has great content or services to offer, and the users will find it valuable and useful.
When you get your site endorsed by the most reputable industry resources, the search engine starts to trust your services. Gradually, it also starts featuring it at the top of the Search Engine Result Pages.
Building backlinks for your website organically is simply the process of letting Google know that it delivers great content to your users. The more authoritative the target websites are or the more powerful the target site domains are, the better the quality of the backlinks, boosting your site’s performance.
Since search engine prefers natural backlink profiles, organic link building will deliver great results for your site that include:
✔️Increased site authority
✔️Higher search engine rankings
✔️Increased referral traffic
✔️Improved online presence
When your site gets backlinks naturally from popular blog websites, HARO platforms, articles, news, and media publications, it attracts a genuine audience faster. With more and more online users discovering your site and finding it useful, it will quickly become an authority within your industry niche itself.
With improved niche authority, your website will get backlinks from natural sources. This not only helps in achieving organic traffic growth faster but also helps you build a stronger connection with the industry leaders and the webmasters.
Low Investments
Though different agencies charge differently for organic link-building, it is comparatively less expensive compared to purchasing backlinks.
If you think long-term, organic link-building is definitely the most cost-effective option. Paid backlinks not only deliver you poor SEO results, but also put your site at greater risk of search engine penalties due to seemingly manipulative efforts on your part to alter the search engine rankings of your website.
Also, if you belong to a highly competitive business industry, such as gambling or cannabis, you need at least 200 backlinks to see noticeable improvements in the SEO metrics. If one link costs you around $50, you need around $10000 to establish your site as a credible resource in your industry.
This is approximately the budget you need to acquire paid backlinks for low-end, mid-range, and high-end business industries if we consider the left sidebar denoting the US Dollars.
As you can clearly see, there is no point in investing in paid backlinks, which might put you at risk of Google penalties. Also, the results won’t be long-term. It might provide your site with a quick SEO boost, but one single penalty might lead to a wasted resource altogether.
Organic backlinks, on the other hand, might take some time initially. But once you secure them, it will continue to drive more referral traffic with each passing day.
If we consider the numerical percentage as the improvement in keyword ranking and referral traffic, this chart shows the yearly SEO growth of your website if you practice organic link building.
An increased number of backlinks from reputable resources helps you build a stronger network with industry leaders and trust with the search engine. With organic link-building, you can improve your site’s online presence at a much lower expense, and that too, for a long time (as long as the target website’s content is relevant to the users).
Improved Brand Perception
When your target audience finds your website through the backlinks you secured, they consider your site credible and end up visiting it. Because linking your site to an authoritative industry resource is the best way to get it promoted by the most trusted and reliable industry leaders.
However, make sure you stay away from spammy industry resources. Linking your website to a random, irrelevant, and poor authority website will lead to search engine penalties and a major drop in search engine rankings.
Organically secured backlinks will contribute to an improved brand value that will significantly boost your site’s awareness, leading to an enhanced brand reputation and well-established niche authority.
Long-Term Site Growth
Since the search engine uses backlinks as the key ranking factor, building organic backlinks to your website will result in increased online site visibility. Also, unlike paid marketing promotion, organic link building will continue to provide your website with lasting SEO benefits because it helps you tap into the increasing traffic of the target website.
With more and more referral traffic to your site and increased Click-Through Rates, it builds trust with Google and the potential leads, securing a long-term brand reputation, stronger online presence, and sustained growth.
Organic link-building ensures your site’s SEO success by signalling to Google that it contains valuable information for the users. Since it involves securing backlinks from relevant sites, it offers sustainable benefits to your site because your site gets referral traffic from your niche.
| Through organic link-building, you reach a larger audience base, genuinely interested in your services. |
Unlike paid backlinks or constant advertisements, organically secured links will continue to lead more organic traffic to your site. It is cost-effective and a great option for long-term online success for your website.
Organic VS Paid Link Building
Both organic and paid link-building techniques have some advantages and disadvantages. However, it is always better to compare them before you come to a conclusion.
Organic Link-Building
It mostly focuses on natural backlink acquisition through high-quality content creation and improving audience engagement.
Advantages
✔️Builds trust
✔️Long-term SEO success
✔️Improved user experience
✔️Cost-effective
✔️Reduced risk of penalties
Disadvantages
❌It takes time
❌Requires quality content
❌Difficult to scale
Paid Link Building
The process involves purchasing backlinks from other websites through direct negotiations.
Advantages
✔️Faster Google rankings
✔️Targeted reach to a specific audience
✔️Improved brand awareness
Disadvantages
❌Expensive
❌Risk of penalties
❌Low-quality link potentials
❌Does not ensure long-term SEO growth
Final Verdict
Organic backlinks might be difficult to acquire, and it takes a lot of time to craft high-quality content. But, organic backlinks ensure long-term SEO success for your website with almost zero chance of Google penalties. Organic link-building is the best way to build trust with your audience and establish your website as an authority in your niche.
Paid backlinks, on the other hand, deliver quick results, but are often considered unethical. If the search engine finds that your website is involved in purchasing backlinks or link exchange, it might consider your link-building efforts as manipulative, resulting in a drop in your site’s search engine rankings, poor niche authority, and even search engine penalties.
| If you want long-term SEO benefits for your website, consider organic link building even if it is time-consuming. |
How to Build Natural Links? 10 Effective Techniques
Building organic backlinks to your site is possible only when you have great content on your site.
Below are some of the proven link-building strategies that you should implement for organic link building.
Infographic Design
Infographics are powerful tools to build organic backlinks because they help attract the attention of your target audience and industry leaders. They are visually engaging and linkworthy, driving increased organic/referral traffic to your website.
✔️Increased audience engagement
✔️Trending on social media platforms
✔️Share valuable information
✔️Increased referral traffic
✔️Enhanced site visibility
✔️Less time-consuming compared to blogs/articles
Wondering how to implement this strategy for link-building?
Here are the steps to follow:
➡️Identify relevant topics within your niche
➡️Select a few trending topics/audience queries
➡️Research competitors’ websites/infographics
➡️Create infographics that offer unique insights
➡️Share on relevant social media forums
➡️Submit them to reputable infographic directories
➡️Reach out to niche influencers with personalized pitches
➡️Opt for guestographics by offering your infographics to relevant sites
Quick tips for faster link acquisition:
☑️Try to provide value to your audience
☑️Add genuine & well-researched information
☑️Keep it simple and easy to understand
☑️Use tools like SEMRush and Ahrefs to identify low-competitive keywords
☑️Add high-volume keywords in the title
☑️Write a suitable meta description for your infographic
☑️Add alt text to it for improved online visibility
☑️Choose a suitable color palette that aligns with your brand image
Things to avoid when designing infographics:
❌Information overload
❌Confusing data representations
❌Cluttered design
❌Excessive texts
❌Lengthy paragraphs
Now that you know how you can leverage the power of infographic designs for organic link building, let’s analyze the pros and cons quickly so that you can make the best decision.
By creating well-designed, engaging, and informative informative, you not only address the queries of your potential leads, but also offer value to them, securing higher ranking positions on the SERPs for your site.
Build Free Tools
This will help you acquire backlinks for your site naturally, as free tools work as resources for your target audience.
What if your site offers actual services for free instead of content?
Your potential leads will end up landing on your site and use those tools, resulting in increased click-through rates.
| Research shows that valuable resources, such as websites offering free tools, calculators, etc., generate more backlinks compared to content-rich resources. |
✔️Build useful tools for your audience
✔️Develop apps that are shareable
✔️Build relationships with industry bloggers/influencers
✔️Find their contact information
✔️Reach out to them personally
✔️Inform them about the tools you offer
✔️Explain why the tools will offer value to the users
Some of the most popular websites that offer free tools/services include:
Now, remember that building random tools won’t help you acquire backlinks.
So, here are some tips so that you can build the best tools.
✅Analyze the requirements of your target audience
✅Build tools that they need frequently
✅Focus on building calculators or interactive tools
✅Make sure the tools generate reliable and accurate data
✅Add unique features to beat your industry rivals
✅Add clear CTAs to boost audience engagement
If your tools are relevant and useful, they will naturally attract backlinks from multiple relevant resources. However, you need to learn how to promote the tools and apps on popular platforms.
Check out the list of dos and don’ts for faster link-building:
The best way to leverage the interest of the online audience is to develop tools that address specific problems. For example, if you own a real estate website, the best tool you can develop is a mortgage calculator or an ROI calculator that will help your users make the best decision.
Now, it is time to compare the pros and cons.
Every coin has two sides. So, it is important to analyze both the advantages and the disadvantages of implementing this strategy before you put it into practice.
Make sure that you research well before you develop a tool. Also, to build one, you need knowledge of coding and programming languages.
So, if you are a pro at coding and app development, start developing one.
They work as brilliant resources for organic backlink acquisition.
Linkable Asset Creation
This simple strategy involves the processes of creating valuable and informative content for your website.
That’s it!
The content alone will act as a link magnet by providing your target audience with value-added information. Just make sure that the content you create is well-researched and addresses specific queries and issues of your potential leads.
Here are a few simple steps to follow:
✔️Identify your target audience
✔️Research about their requirements/interests
✔️Analyze your competitors’ content
✔️Identify the content gaps
✔️Come up with great content ideas
✔️Choose the right format to represent your data
✔️Promote your asset on social media platforms/relevant channels
You are all set!
Now, industry leaders, influencers, bloggers, and webmasters will reach out to you and add a link back to your website.
After all, who doesn’t love to provide the audience with better resources, insights, and useful information?
But, wait!
Are you worrying about the right format for creating linkable assets?
Here are some of the most popular and trending examples of linkable assets:
Now that you know what sort of content you should prepare for your site, it’s time to check out some tips for the best content creation.
📌Track the behavior/site navigation trends of your target audience
📌Write how-to guides, add engaging visuals, or interactive features
📌Connect with influencers or potential users across social media platforms
Make sure you reach out to the popular influencers within your niche through personalized emails and targeted outreach strategies.
Now, before you get deeper into the niche research and content creation process, let’s quickly analyze the pros and cons of implementing this link-building strategy.
Verdict:
If you are ready to put in your efforts for quality content creation, go for it!
| The skyscraper technique is worth trying if you want to create the best content for your users. All you need to do is find the top-ranking website content on the search engine and come up with a superior version of it. This is more of a strategic approach to make your content rank higher on Google and attract natural backlinks from reputable industry resources. |
However, make sure you promote your content on all relevant platforms to boost awareness of your website and try to reach out to the right audience base who is genuinely in search of similar content.
Also, it is important that you track the SEO metrics of your website before and after backlink acquisition so that you can identify the gaps in your strategy and come up with a better one.
Case Studies & Whitepapers
Before we discuss this organic link building strategy, it is important that you understand the concept first and how it works.
Both of these can be valuable resources for link-building if drafted properly. They provide your target audience with deeper insights into a specific topic, crafted with precise expertise, worthy of attracting backlinks naturally.
| Case studies exhibit real-world examples of strategic accomplishments of specific business goals. They work as tangible evidence showcasing the effectiveness of your business strategies. White papers are guides and reports that explore a specific topic in depth and contain research observations, data analysis reports, and other best practices responsible for driving business growth. |
Both of them are valuable resources for other websites, resulting in high-quality backlink acquisition.
Now, the question is:
How to write case studies/whitepapers?
Here are the steps to follow:
✔️Identify a few relevant topics within your niche (preferably not yet addressed)
✔️Conduct thorough research, gather data, and client testimonials (for case studies)
✔️Write down your research observations in clear language
✔️Maintain a proper structure that includes an overview, context, challenge, recommended approach, & summary
Add supporting statements (reviews, testimonials)
✔️Summarize the key findings at the end
✔️Promote your content on relevant social media platforms & community forums
Isn’t that simple?
If you know the right method of doing your research and the art of pouring your observations into pen and paper, you are already a winner.
Here are some pro tips to follow:
📌Add engaging visuals, images, graphs, tables, and pie charts
📌Maintain a logical structure for natural flow
📌Understand the needs of your target audience
📌Write a suitable and SEO-optimized title
📌Proofread multiple times
📌Create a dedicated, well-designed landing page/cover page
The key to success with this link-building strategy is to showcase your unique research findings/observations and promote them to the right audience base.
This is one of the best link-building strategies that not only attracts high-quality backlinks but also improves your site as an authoritative industry resource.
However, everything has some advantages and disadvantages, and when it comes to implementing the strategies, it is always better to weigh both sides.
So, if you are ready to research a lot and have the inherent quality to extract vital pieces of information from a bunch of data, this strategy is probably for you.
Remember, case studies and whitepapers should provide your audience only with the most crucial information in a selective way that is not confusing or overwhelming for them. It should be precise, brief, structured, organized, and hierarchical.
All set?
Then what are you waiting for?
Start off by understanding your audience and addressing a less-addressed yet relevant topic. For testimonials, organize surveys and ask people to give their honest feedback.
Collect them, highlight the best part of your services/products, and write them down on a dedicated page.
It’s that simple!
Guest Posting
This is one of the most popular organic link building strategies that involves only writing and publishing your articles on other sites.
The logic is simple.
The more authoritative the target site is, the better the backlink quality is.
Wondering how it works?
Well, frankly speaking, every site owner wants to improve the audience engagement and user experience on their site.
And nothing can beat great quality content with relevant and authentic information when it comes to retaining your users.
What if you offer high-quality and well-researched content to other site owners?
Obviously, they will welcome it if it contains genuine and useful information for their site visitors, right?
But what will you get in return?
Of course, an organic backlink to your website!
It’s a win-win situation: the target website gets fresh content, and you get a backlink.
Do you know why this strategy is so effective?
✔️It gets you backlinks mostly from reputable sites
✔️Boosts your site’s Domain Authority
✔️Increases organic referral traffic
✔️Improves brand awareness
✔️Establishes a stronger site reputation
As you can see, the list of benefits is long enough to implement this strategy at least once.
But what are the steps?
Don’t worry! We are here to help you out with that.
All you need to do is follow a few strategic steps.
🎯Define Your Goals
👉Ask yourself what you want to achieve by guest posting
👉Prioritize your business goals
👉Focus on particular areas (e.g., traffic increase, lead generation, etc.)
👉Identify your target audience
👉Analyze their preference, user behavior, and navigation patterns
🎯Identify The Target Website
👉Analyze your competitors’ strategies
👉Try to find out the websites they target for guest posting
👉Search for websites in your niche with massive organic traffic
👉Look for relevant sites that rank well on the search engine
🎯Research Well
👉Analyze the site’s content
👉Understand their audience’s needs
👉Try to identify the most popular post formats (guides, listicles, blogs, case studies)
👉Go through the guest posts previously published on the websites
🎯Prepare The Pitch
👉Connect with popular industry leaders through social media platforms/community forums
👉Reach out to site owners who publish relevant or similar content with personalized emails
👉Customize the emails as per the requirement
👉Outline your article idea
👉Highlight the value of your content
👉Explain why adding a link back to your site will help their audience
👉Add a few case studies in brief that showcase your industry expertise and credibility
🎯Time to Draft A Compelling Guest Post
👉Research about topics that are not commonly addressed
👉Take audience queries into consideration
👉Craft unique and engaging content that is well-researched and informative
👉Make sure that your content aligns with the editorial guidelines of the target website
👉Ensure that the content provides value to the target audience
👉Focus on internal and external linking
👉Add a compelling author bio with a backlink to your website
🎯Submit And Follow Up
👉Submit the guest posts on a reputable platform
👉Follow the proper instructions
👉If necessary, revise the post based on any feedback from the editors
👉Follow up with them until they receive your submission
🎯Promote It As Much As You Can
👉Once your post gets published, post the link on all social media channels
👉Respond to the comments
👉Engage with the readers
👉Pin specific comments
👉Answer the readers’ questions
The key to success with this strategy is to identify relevant target websites in your niche with a high authority score, higher rankings on the search engine, and consistent organic traffic.
Here are some tips for the best guest posting experience:
✅Maintain consistent fonts, color palette, style, and tone
✅Optimize your content according to Google guidelines
✅Try to provide genuine value to the target audience
✅Proofread well before you submit your post
✅Prioritize quality over quantity when it comes to selecting the target websites
✅Track the performance of the backlinks for further alteration in your outreach strategy
Now that you already know how guest posting works and how you can make the strategy more effective, it is time to discuss some of the deadly mistakes that site owners often make.
| Guest posting is not just about getting your articles submitted on a platform and acquiring backlinks. There is more to it. Guest posting attempts can strengthen your industry network. That is why, while reaching out to the industry experts, focus on building a long-term relationship with them. Provide them with genuine values that will help you attract more high-quality backlinks in the future as well. |
Now, before you move ahead with the implementation of this strategy, let’s quickly check out the pros and cons of it.
So, if you are ready to explore new ideas and topics in your industry, research well, provide your audience with new information, and have an inherent talent for crafting masterpieces, guest posting is for you.
However, be patient and consistent in your efforts. Only then will you be able to acquire organic backlinks for your website. Also, make sure to track the before and after performance of your website once you get the backlinks to your website.
Conduct Original Research
This is more of a similar approach to guest posting.
The only difference is that in this case, you need to do a lot of research, find out some unique perspectives, and get them promoted on different channels and platforms to attract natural backlinks.
Let us share the steps first:
✔️Identify relevant topics and keywords in your niche
✔️Understand the preferences of your target audience
✔️Analyze content gaps
✔️Do a lot of research
✔️Find out something unique
✔️Market your research observations to the right audience base
But, here comes the real question!
How to research a specific topic?
Studying and gathering information online is not enough in this case.
Below are some of the best ways to conduct thorough research:
All of these help you to collect expert data, insights, perspectives, trends, valuable opinions, and real-life examples, and make it easier for you to analyze them thoroughly for a strategic outcome.
Now, you are sorted with the data collection part!
But we know you are still wondering about how to write a proper research thesis. Isn’t it?
So, here are a few tips:
🎯 Preparation and Planning
👉Visualize your observations first
👉Chalk out a rough outline of your presentation
👉Craft suitable infographics, charts, and graphs
👉Focus on internal linking
🎯 Identify Topic and Research
👉Choose a relevant topic within your industry
👉Research well and collect data
👉Look for images, testimonials, and statements in support of your claims
🎯 Structure The Format
👉Organize your thoughts
👉Structure the paper mentally
👉Go with the logical flow of data
🎯 Develop The Thesis
👉Roughly outline your primary argument
👉Write down your thesis in clear and simple language
👉Try to be specific and focused
👉Note down the sources and mention them in your paper
All set with your structure, outline, and data?
Then, it’s time to write your research paper.
Start off by writing different sections at a time.
Here are the most important sections that should be in your paper.
Now, let’s get into some tips and tricks for writing the best research paper:
🎯Optimize your content according to Google guidelines
🎯Add long-tail and low-competitive keywords
🎯Write a suitable meta description
🎯Add optimized titles, headings, subheadings, and alt texts to images
🎯Be genuine about your observations
🎯Avoid technical terms or jargon
🎯Interact with the audience through content
Once you are done with your paper, it is time to get it promoted.
It is good if you have a stronger industry network because that would help you reach out to the industry leaders faster and leverage their audience base.
| You can either share your paper on social media platforms and community forums, or you can strategically outreach to the webmasters and encourage them to link to it. Guest blogging is also a great idea when it comes to content marketing. However, there is no better way than providing the industry experts with significant value first and then asking for a backlink in return, such as broken link-building. |
Now, let’s quickly analyze the pros and cons of this organic link building technique.
The most important thing to remember here is that go for this strategy only if you are comfortable with the time-consuming research process. Also, being self-reliant is very important when you move ahead with this strategy because you can not copy someone else’s ideas to write your own paper.
So, will you implement this strategy?
Let us know in the comments below.
HARO
This is probably the easiest organic link building strategy!
But before we get into it, let’s understand what HARO is.
| HARO, or Help A Reporter Out, is a platform that connects you with journalists and people across the world associated with media outlets. On these platforms, journalists often post queries and ask for experts’ opinions or comments. |
So, when you respond to them and they like your answers, they add a link back to it as a form of crediting it as a source.
This is one of the widely practiced strategies that earn the site owners valuable backlinks from reputable news outlets and media publications.
The steps to earn HARO backlinks are quite simple. Here they are:
➡️Identify relevant HARO platforms
➡️Sign up as a source
➡️Select the niche categories
➡️Follow up on the HARO emails
➡️Respond to the queries quickly
Now, here lies the trick!
The faster you respond, the higher your chances of acquiring backlinks are.
Looking for some organic link building tips for a full-proof experience? Check these out:
👉Be precise when responding
👉Do not deviate from the topic
👉Provide value through genuine information
👉Be authentic
👉Showcase your niche expertise
👉Add one or two case studies
👉Try to share something new
👉Including supporting images/statements/reviews
But remember, do not follow up with the journalists frequently. If your answer is selected, you will automatically be notified.
| In case you do not get any reply from any of them, follow up once in the next week and again after 3 weeks. |
But should you put this link-building strategy into practice?
Here are the pros and cons of HARO link-building:
Do you know what the best way is to ensure success with this strategy?
Providing value to the journalists/readers and focusing on relationship building instead of acquiring backlinks.
When you take out your valuable time to respond quickly to the journalists’ queries with valuable, well-researched, and genuine data, it is not just about acquiring backlinks. It is about building trust with your target audience and the industry experts, resulting in improved brand awareness and industry reputation.
Challenges of Natural Link Building & Tips to Overcome Them
Natural link-building is an important SEO practice because it helps you boost your site’s online presence, niche authority, industry reputation, and organic traffic.
However, building organic backlinks is definitely not a piece of cake.
Here are some of the potential challenges that you might face and their possible solutions.
To ensure the best performance of your website on the search engine, you need to put in the best link-building efforts.
However, organic link building campaigns will only be successful if the backlinks are acquired from high-authority websites through ethical practices.
Initially, you might face challenges to secure premium backlinks, but once you get the hang of the process, it will be easier for you!
Once you identify the right link-building opportunities, you need to draft a customized email and pitch to the most influential site owners in your industry.
So, what’s holding you back?
Well, we know what it is!
Popular Tools for Organic Link Building
So far, you have developed a clear idea about the most effective link-building strategies.
You also know how to implement them.
But, how to get started with the process?
It seems complicated, right?
Don’t worry!
Here are some of the most popular tools utilized by the big players in your industry to serve specific purposes.
All these tools will assist you in finding out the right hosting websites, collecting contact information of industry leaders, and drafting a personalized email for a successful organic link building journey.
Try to utilize the tools as best as you can.
Because link-building is all about systematic and strategic practices and consistent efforts.
Get Natural Backlinks with Our Organic Link Building Experts
Well, we are almost at the end of this blog.
So far, we have discussed all the popular link-building techniques that will get your site organic backlinks from the most trusted industry resources.
However, we know that the entire link-building journey might seem to be too overwhelming at times.
And indeed, the processes of identifying the best resources, drafting the best quality content, pitching to the site owners, and acquiring backlinks are time-consuming and difficult.
| If you want to be involved in all of these yourself, it might distract you from focusing on your core business. Also, without proper expertise in outreach, data analysis, website identification, and link placement, all your efforts, time, and resources might go in vain. |
But don’t be scared!
We are right here to help you out.
At FastLinky, we have skilled link-building experts, particularly experienced in strategic backlink acquisition. We practice white-hat link-building techniques to acquire high-quality backlinks for your site from authoritative resources.
| With more than 6 years of experience, we have successfully built diverse and the most effective backlink profiles for 650+ clients across the globe. Besides being connected with 30000+ influencers worldwide across various business niches, we put active efforts into growing our industry network constantly. |
If you want to boost your website’s SEO performance faster and without any risk of Google penalties, it is high time that you trust our link-building specialists.
All you need to do is outsource your link-building tasks to our dedicated team of professional link-building experts, and our team will connect with you shortly.
We make sure that our link-building strategies perfectly align with your specific business goals and needs because we believe in building brands out of businesses.
That’s the end of this blog.
Wish you ALL THE BEST for your link-building journey ahead.
And remember, whenever you face any difficulty, we are here to help you!
Frequently Asked Questions:
Q1. What are the non-organic backlinks?
Ans: Non-organic backlinks are those that are not acquired naturally. Either they are deliberately created with automated or AI tools, or acquired through link exchanges and other manipulative techniques. Most of the non-organic backlinks are paid links, bought with the purpose of boosting the search engine rankings of your website.
However, they do not provide the users with genuine value and might be irrelevant as compared to organic backlinks that improve the user experience altogether. The practice of acquiring non-organic backlinks is generally considered black-hat and unethical according to the search engine guidelines, and might create an unnatural link profile for your website, highly prone to search engine penalties, and even an unindexed website.
So, if you want to ensure long-term SEO success for your website, make sure you focus on building organic backlinks for it. Try to establish a strong network with your industry leaders and prioritize great content on your site so that it attracts organic backlinks naturally.
Q2. What is the difference between organic and outreach link-building?
Ans: The key difference between organic and outreach link-building lies in the approach.
Organic link building refers to the process of earning backlinks naturally from other reputable industry resources online by creating content that your users will find useful. Organic link-building also involves all those processes, techniques, and strategies that will assist you in securing backlinks for your site.
However, outreach link-building is just a part of the entire organic link-building process. In this case, you actively reach out to the site owners, bloggers, the industry influencers, and webmasters personally, explain to them the value of the content you have created, and ask for a link back to your site in return for offering them your content that will improve their user experience and audience engagement.
Q3. How to track the improvements of my Website’s SEO metrics after building backlinks organically?
Ans: After you start securing backlinks within 3 months, you will see some minor improvements in the SEO metrics of your website. The best way to track the site’s performance is to look for improvements in the keyword rankings, an increase in organic traffic, a decrease in bounce rates, and a significant increase in the Average Time Spent on your site. You can use tools to keep a check on these website metrics, such as SEMRush, Ahrefs, Moz, Google Search Console, Google Analytics, etc.
Organic backlinks can significantly improve your site’s performance. However, it takes time to see major growth in the Google rankings. In the initial 2 to 4 weeks, you might see some improvements in the ranking position of your site on Google. In the next 3 to 6 weeks, you can expect the organic traffic to your site to increase, along with enhanced lead conversion.
After a year or so, you can see noticeable improvements in your site’s Google rankings because the backlinks you acquired a few months back will be more effective with each passing day. If you manage to build around 100 to 200 high-authority backlinks to your site, it will perform significantly well on the search engine after 2 to 3 years.
Q4. How long does it take to see improvements from organic link building?
Ans: Organic link building takes around 3 to 12 months on average to provide your website with significant SEO benefits.
However, the exact timeline might vary depending on a number of different factors, such as the quality of the backlinks, the authority score of the target websites, the number of backlinks you have acquired, the industry competition, market opportunities, the anchor text selected, the target keywords that are ranking, and a lot more.
Generally, the more high-quality backlinks you have, the stronger your online brand presence will be. Securing backlinks from high-authority resources will improve your site’s visibility on the search engine and improve trust and authority in your business niche.
However, stiff business competition might slow down your SEO growth, but remember, if you are actively engaged in ethical link-building practices, you will enjoy sustainable website growth in the future.
Q5. Why is organic link-building better than paid backlinks in the year 2025?
Ans: 2025 is the era of digital marketing and unbeatable marketing strategies. However, when it comes to link-building, the search engine always prioritizes ethical link-building techniques. It values only ethical link-building strategies and penalizes everything that is manipulative, unethical, misleading, and does not offer genuine value.
That is why, if you want to improve your site’s search engine rankings, organic/referral traffic growth, and brand awareness without any risk of Google penalties, go for organic link building.
Paid backlinks are quick to acquire, but they might get your site unindexed in the future. Remember, the search engine features only those websites at the top of the SERPs that have great content, provide genuine value to the online users, and result in increased audience engagement.
Also, organic link-building is more cost-effective compared to paid backlinks because, as long as the content on the host sites is relevant, the backlinks to your website will continue to drive referral traffic, leading to increased online visibility, trust, credibility, authority, reputation, and lead conversion.
