UK Casino Site Hits 250K+ Leads Daily Within 2 Years

The Powered Link-Building Strategy We Implemented

We analyzed the site’s backlink profile to identify the key concern areas that lead to Google penalties and poor search engine traffic.

Our experts removed the low-quality backlinks and focused on high-quality content creation for guest posting on popular gaming blogs, community forums, Reddit, etc.

We targeted country-specific .us, .uk, and .au domains to boost the visibility of our client’s website in country-specific search engine results.

Through personalized outreach to top-ranking industry influencers and site owners, we secured premium niche edit opportunities by inserting links back to our client’s site in the already existing relevant content.

We ensured that the cannabis backlinks we secured meet the right standards. By monitoring the metrics of the target websites regularly and effectively implementing managed link building solutions, our link-building experts ensured high-authority backlink acquisition.

So, How Did We Achieve The Best Casino Backlinks?

Since we perform monthly target website audit, it is easier for us to ensure the quality of the backlinks acquired. It is because we constantly track the metrics of target websites to verify the current niche authority of the resource and organic traffic at present, as these two are crucial determining factors of the backlink quality.

Our 7+ years of expertise in casino link building helped us secure 370 high-quality backlinks for our client’s site on reputable casino, igaming, and gambling websites within just 24 months. This successfully improved the lead generation on our client’s website.

Their traffic was severely declining and needed faster action. Since we are connected with more than 50,000 site owners from different niches, we could acquire the casino backlinks faster for our clients, preventing further downfall of the casino website.

We secured 65 casino backlinks from such gambling sites that emerged to be the top destinations for recent casino lovers. It could be possible only because of our practice of constant link-building efforts with the elite bloggers.

What Were The Challenges of Casino Link-Building?

The casino industry is a highly competitive one, making the backlink acquisition process even more challenging. The leading niche rivals often have big budgets to excel at the link-building game, which poses a great challenge for the budding industry websites.

Also, due to the social stigma and country-specific gaming regulations associated with this casino industry, most of the reputable online site owners do not want to link back to a gambling website.

Moreover, the search engine is highly sensitive towards gambling sites and often subjects Your Money or Your Life (YMYL) sites to rigid scrutiny. This often challenges the authority and the credibility of gambling websites.

Also, a lot of casino site owners indulge in manipulative link-building practices to get higher rankings on the SERPs, leading to unethical means to secure SEO rankings.

The Final Results of Strategic Link-Building

We addressed the key problem areas of our client’s website. By identifying the root cause of the search engine penalties, we improved the site’s authority, organic traffic, and conversion, and managed the acquisition of high-quality casino backlinks for our client much faster.

With a huge number of backlinks to their site coming from authoritative industry sources, our client is currently experiencing a massive increase in the number of player retention, resulting in a huge business revenue.

The Key Observation

Recovering the lost search engine rankings after getting hit by Google penalties was not easy. However, our customized link-building approach resulted in a complete removal of the toxic backlinks. We started from scratch and focused on building a solid backlink profile for our client.

With high-quality content creation, strategic influencer outreach, guest post placements, and link insertion, we managed to secure premium backlinks for our client’s site, leading to an increased number of online registrations on their casino gaming site

Business Outcomes: Higher authority score. organic traffic, increased Google ranking & ROIs