350% Organic Traffic Growth For Online Casinos & Betting Games Website

The Backlink Strategies We Implemented

To meet their goals, the site needed a higher SEO ranking, increased organic traffic, & niche authority so that players belonging to the UK regions would find their website at the top of SERPs.

However, promoting casino and betting game websites is not an easy task.

We went for strategic link-building as a cost-effective solution to the marketing issues of our clients. By publishing quality guest posts on high-authority websites & adding links back to our client’s site on top-ranking sites, we could boost the site’s traffic, Search Engine ranking, Domain authority, niche credibility, & lead/revenue generation.

Why We Are the Best Casino Link Builders?

With over 7 years of experience in finance and personal loan link-building, we bring a deep understanding of compliance, authority, and relevance to the casino and betting games niche.

Our extensive network of 50,000+ high-authority websites includes top-tier platforms in iGaming, betting, and related niches. We secure quality backlinks that drive rankings and boost credibility in competitive markets.

Our service doesn’t stop at link placement. We provide monthly site audits to monitor performance, fix SEO gaps, and adjust link strategies, ensuring long-term gains and sustained visibility.

Biggest Challenges We Faced

Building brand awareness in the highly risky casino and online betting games market is challenging. We took the challenge for this brand to establish their website authority in the highly competitive UK market.

We needed to focus more on boosting the site’s authority & credibility by reaching out to a larger audience base in the UK.

Another way to do this was by getting referrals & recommendations from the top industry resources through guest posts & link insertions. However, only a few website owners agree to guest post placements & link insertion that would drive their audience to a casino site.

As most of the competitors relied on paid backlinks for target audience reach, we knew that the success would be short-term. Hence, we focused on manual link-building for a long-term SEO advantage. But the result would be comparatively slow.

Our Custom Approach for Casino Link Building

We focused on acquiring country-specific high-authority backlinks from reputed sites through personalized blogger outreach and insertion of links to the right anchor texts present in the casino websites with high domain authority.

We started with a thorough profile analysis and reached out to famous casino bloggers in the UK. We pitched them with a personalized email describing all the benefits they would get by posting our guest articles on their websites.

Within a few months, our client’s website started ranking higher on Google for certain keywords. Meanwhile, we tracked all the SEO metrics of our client’s site & kept them notified at each step of link-building.

Promising Results

We targeted casino guide articles with high domain authority. After selecting a few informative article topics, we created SEO-optimized guest posts & blogs that the audience would love to read.

Within 1.5 years, we secured 360 backlinks for our client’s site that increased their Search Engine traffic by 350% organically. At present, it is a top-ranking casino website with an authority score of 35 & a daily average search engine traffic of 41.4K.

Final Verdict

It’s evident that Fastlinky’s high-quality link-building services helped the casino and betting game platform rank in the first 5 positions for the vital local casino keywords. As we have shown in the above results, our client has experienced a 350% traffic increase within just 18 months.

Our backlinking campaigns will ensure you meet all your business goals on time. So, get a free quote from our expert link builders and thrive in your industry.

Business Outcomes: Higher authority score, organic traffic, increased Google ranking, better online visibility, enhanced brand awareness, qualified lead generation, and better ROIs.