Www.movavi.com: Traffic Boost By 325% Experienced By A Software Company

Our client is a leading website offering innovative video editing & creative tools. It has offered more than 70 million users across the world some of the best user interfaces & trending effects. The site is a one-stop solution for all your creative needs starting from video editing, slideshow making, & photo editing to screen recording & converting video formats.

325%

Increased Traffic

480

Link Built

69

Domain Authority

36

Timeline(Months)

Movavi

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The Growing Industry Of Video & Photo Editing Tools

The increasing demand for new background effects & interface kindled the popularity of video editing & photo editing services. Most of the younger population relies heavily on quick editing tools to stay trendy. The industry is a highly flourishing business niche with enhanced scopes for improvement.

The Client’s Objectives

The site had just begun its journey to rule the consumer market.

However, with less authority, it had a very low chance of getting featured in the SERP.

So, our client said, “People out there can’t find us on the internet. So, we want more organic traffic to our site & increased authority score, for sure. We just want to reach out to our target audience as soon as possible.”

We knew exactly what we needed to do.

They needed traffic & SEO boost for better online visibility and more leads for greater revenues.

The Key Challenge We Faced In Promoting The Business

Digital Marketing

The reason for our client to partner with us was the biggest challenge.

They needed better online visibility and it was difficult to make the site rank higher on Google because of the low authority score.

Also, the niche competition was quite high & we needed to establish the business as a reliable brand within a short time.

Our Solution For The Client

Digital Marketing

Achieving the best SEO results for our client’s website was possible only through link-building. It could drastically improve the site’s performance & SEO score by driving more organic traffic & developing trust in the minds of the leads for increased chances of conversion.

The Master Backlink Strategy Developed By Us

We focused on managed link building from high-domain websites. By strategically acquiring high-authority backlinks for our client’s site through targeted blogger outreach campaigns, we could make the site rank higher on Google. With quality guest posting services & link insertion process, it was possible to boost our client’s business.

So, we started from zero and reached out to industry-reputed website owners. After making them agree to our mutually beneficial proposal for guest post placements & link insertion, we emphasized creating high-quality guest post articles & blogs that were link-worthy.

Next, we published them on high-domain authority websites & inserted a few links back to our client’s site. The strategy was effective & we saw significant improvements in our client’s website performance.

Backlinks Built

  • Managed link building
  • Link Insertion
  • Blogger outreach
  • High-authority backlinks
  • Guest posting

Results

Within 3 years, we acquired 480 high-quality backlinks for the site & the traffic increase was huge. We boosted its organic search traffic by 325% which led to an increased number of potential leads. At present, it is a leading software website with a higher authority score & niche credibility.

Organic Traffic Growth

Organic Traffic Growth

Oraganic Kewords Ranking Growth

Oraganic Kewords Ranking Growth

The Journey Of Achieving Real SEO Results

We knew our target audience well.

So, our expert link-builders reached out to sites that post regular content on topics like ‘10 ways to edit your photos,’ ‘8 mistakes to avoid while editing your videos,’ ‘Top 5 trending video effects’, etc.

When the audiences of the high-authority websites found anchor texts such as ‘Try out the best photo editing tool now’ or ‘Click here to get the coolest effects’, they clicked on those links. Also, they came across informative guest post articles on high-ranking websites and landed on our client’s webpage by clicking on the inbound links.

Half of our job was already done!

Moreover, we added a few branded keywords inside our articles. Those started ranking on Google making the site feature on no.1 position of the SERP.

With enhanced brand exposure, the site experienced more organic & referral traffic making it highly authoritative & credible.

Business Outcomes

Higher authority score, increased organic traffic, enhanced brand exposure, & better ROIs.